The Top Seven Reads For The Week Ending May 10th, 2013
Most Money Managers Got PTSD After Lehman Collapsed, And
It May Have Rewired Their Brains
By: Rob
Wile (Business Insider)
A new study suggests PTSD following
the 2008 market crash may have induced money managers to abandon "buy and
hold" strategies. In "Financial
Trauma: Why the Abandonment of Buy-‐and-‐Hold in Favor of Tactical Asset Management May be a
Symptom of Posttraumatic Stress" published in something called The
Journal of Financial Therapy, authors Bradley
Klontz and Sonya Britt report 93% of respondents experienced medium or high
levels of PTSD symptoms.
The Importance of Hiring 'A-Players'
By: Vick
Vaishnavi (Forbes)
For every company whose ambitions of a successful IPO or
explosive growth are realized, many more flounder and fail; the margin between
a growth windfall and just trudging along being razor thin. And while there’s no such thing as a
full-proof plan to guarantee a company’s eventual prosperity, I personally
believe that the key differentiator lies in the company’s employees.
10 Things Every Customer Wants
By: Geoffrey
James (Inc.com)
Why does a customer buy from one vendor rather than another?
According to research recently conducted by The Rain Group (detailed report
here), customers tend to buy from sellers who are superlative at the following
tasks:
1. Bring New Perspectives and Ideas
If customers could diagnose their own problems and come up
with workable solutions on their own, they would do so. The reason that they're
turning to you and your firm is that they're stuck and need your help.
Therefore, you must be able to bring something new to the table.
8 Things Really Successful People Do
By: Kevin
Daum (Inc.com)
Most
people claim to want success. But not everyone is willing to do the hard work
and the smart work to get there. Often opportunities present themselves and
because people are distracted, they miss them or give up on them before things
fully develop.
Truly
successful people don't leave much to chance. They are disciplined and
focused. They constantly seek new
methods to achieve more, in bigger and faster ways. Listed below are eight
different practices that will help you concentrate your efforts on rising above
the tide.
Marketing Through Teaching
By: Matt
Baglia (Under30CEO.com)
Growing up on a dairy farm, with six brothers and sisters, it was
drummed into me from an early age that humility is a virtue, and bragging,
well… not so much. My parents, both humble to the core, told us that if we
worked hard, and did a good job (at school, in athletics, or elsewhere) we’d be
recognized for our effort and rewarded accordingly. For the most part, it was
good advice. However, in today’s competitive workplace, if your plan to get
ahead is based on the assumption that hard work alone will suffice, you may
find yourself being left behind as the horn blowers around you land the
opportunities you anticipated were yours.
8 Customers You Should Avoid
By: Geoffrey
James (Inc.com)
Most of the time, customers (and prospective customers) are great.
However, there are eight types of customer that are usually more bother than
they're worth. Here they are, along with some advice for coping with them.
1. The Lookee-Loo
They are "interested" in your company's offerings but
have no intention of buying from you... or anyone else. Your best defense: In
your initial meeting, determine the prospect's financial result of NOT buying.
If that number is small, politely move on.
How Warren Buffett Avoids Getting Trapped by Confirmation
Bias
By: Roger
Dooley (Forbes)
Warren Buffett is arguably the most successful investor in
history, and a good part of his success is his ability to make investment
decisions without being influenced by the combination of emotional factors and
subconscious biases that govern most human behavior.
